Cream Skin: K-Beauty trend 2020

When it comes to skincare trends, you can simply rely on K-Beauty. You thought that Koreans are slowly running out of ideas after all that Honey Skin, Dewy Skin, Cloudless Skin and Glass Skin? Not at all! Because once again they have created a look that is now particularly desirable according to the latest beauty ideals: the Cream Skin Look.

So after the skin was supposed to look like glass, now it should look like cream? No, no - the trend is not meant quite that literally. The Cream Skin Look describes semi-matte, naturally beautiful and healthy skin. The name rather stands for the creamy, milky products that are to be used to achieve Cream Skin.

How exactly is the look achieved? The motto is: less is more. And the key word is: Skip-Care. The desire for less complicated and time-consuming routines is reflected in the Cream Skin Trend. All you need for the look are a toner and a moisturizer - two products that you probably already have on the shelf. If you want to buy new skincare products nevertheless, it’s recommended to get those with a light, milky, quickly absorbing texture.

As you can see, there is no hocus-pocus behind the Cream Skin Look, and also no 10-step routine. In 2020, we want skincare to be as simple as possible. And by the way: The trend is named after a product of the same name, the Cream Skin Toner & Moisturizer from the Korean brand Laneige.

Your Cream Skin Routine can look like this:

  • Step 1: After cleansing your face, apply a toner of your choice. Adjust the dosage to the needs of your skin on that particular day. Does it feel dry? Apply the toner at least 3 times in a row. Is it really in good shape today? Then applying the toner once is absolutely sufficient.
  • Step 2: Apply a moisturizer of your choice. The same principle applies here. The more moisture your skin needs, the thicker the moisturizer can be applied.

Finished! Listen to the needs of your skin and only provide it with the bare minimum – that’s how you get to Cream Skin in no time.

Finally, below you find all differences between the Glass Skin and the Cream Skin Trend at a glance:

Cream-skin-eng

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free
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parabens
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bleaching agents
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vegan